As part of National Travel & Tourism Week, Visit Clarksville announces Velvet Klyce as the first winner of its newly launched Hospitality Award. Klyce has been with The Best Western Plus Atrium Inn & Suites for almost six years. She currently serves as the hotel’s assistant executive housekeeper.

“Velvet is someone who takes everyone else into consideration over herself. She is hardworking, driven, and fierce,” said Beth Lamkin the Best Western Plus general manager. “She treats everyone exactly the same no matter what department they work in. Velvet deserves to be Clarksville’s top hospitality employee!” Lamkin added.

Kylce received a gift basket valued at $150 with items donated by Candle Loft, Old Glory Distilling, Beachaven Vineyards & Winery, Austin Peay State University, Customs House Museum & Cultural Center, Historic Collinsville Pioneer Settlement, and Visit Clarksville.

The Visit Clarksville Quarterly Hospitality Award is a new initiative the organization implemented as a way to support local hoteliers and recognize staff members for their hard work and dedication to the city’s tourism experience and economy.

“Tourism is such a huge part of the Clarksville-Montgomery County economy that most people who live here may not even realize,” said Visit Clarksville Chairman and Old Glory Distilling Owner Matt Cunningham. “We all felt the sting of lost revenue during the pandemic and maybe no one more so than hoteliers. They are among the first faces and voices that our visitors come in contact with, which makes them vital to our brand and brand experience. We wanted to do something special to recognize those who do their job with excellence and represent our destination so well.”

In 2020, visitors spent upwards of $252 million on lodging, meals, transportation and other goods and services while visiting Clarksville. County-level data for the 2021 year is expected to be available in August 2022.

To learn more about how to sponsor the award or how to involve your hotel, please connect with Blake Monroe at


About Visit Clarksville

The Clarksville-Montgomery County Tourism Commission was established by the State of Tennessee in 1979 to positively influences tourism in the Clarksville-Montgomery County area by promoting tourist attractions, hosting conventions and group tours, and engaging in large-scale marketing efforts. In 2015, the organization adopted the Visit Clarksville brand. Visit Clarksville is governed by nine board of director members and is funded by a portion of the local hotel-motel tax.

# # #